Twitter. 12/20/2023. Journalist Michael Shellenberger writes that “Nearly every major media organization saw its digital audience decline 13% to 35% (!) over the last year.” “It’s because people lost trust in the media, which got every big story of the last few years wrong.”
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For example, readership of the Washington Post is down 27%. Readership of the LA Times is down almost 30%. Readership of the New York Times is down over 28%.
The Washington Post is on track to lose $100 million in 2023, despite rapid growth in its coverage population.