Twitter. 12/20/2023. Journalist Michael Shellenberger writes that “Nearly every major media organization saw its digital audience decline 13% to 35% (!) over the last year.” “It’s because people lost trust in the media, which got every big story of the last few years wrong.”
For example, readership of the Washington Post is down 27%. Readership of the LA Times is down almost 30%. Readership of the New York Times is down over 28%.
The Washington Post is on track to lose $100 million in 2023, despite rapid growth in its coverage population.