«

»

Oct 26

Californians are buying small generators by the thousands

THE MARKET ALWAYS WINS

Governments everywhere seek subjects that are impoverished, weak, ill, fearful and dependent on government “services.”

But the current and future blackouts caused by California’s government-licensed power monopoly appear to have one major positive impact: thousands of Californians are seeking self help by purchasing small gas generators.

Bloomberg reported on October 5 that a “decade of darkness” in California is offering a huge opportunity for the sale of generators that keep the lights on when the power grid goes down.”

The bottom line for Generac: $100 million to $200 million of annual revenue, perhaps as soon as 2022,

Electrification was an enormous trend during the Progressive Era and the New Deal. Governments everywhere sought to build a government-controlled power grid which those in government manage and control.

Now, as California’s government-sanctioned power supply has been rendered utterly untrustworthy, more Californians are seeking ways to independently power their homes and businesses.